The Fantasy Football Times.com Looks to Boom in Online Ad Sales
Boston, MA (PRWEB) April 26, 2007 -- Build it and they will come. And when they come, advertisers will surely follow. That scenario is exactly the one that the booming fantasy sports industry is experiencing right now as major brand marketers in the automotive, beer, credit card, fast food, soft drink and wireless industries are shelling out billions of dollars to market to the estimated 15 million fantasy players that are surfing fantasy sports websites.
The Fantasy Football Times.com, LLC (http://www.FantasyFootballTimes.com) is one of the sites where this coveted, 18-49-year-old male demographic frequents. The age group not only has a high disposable income, it consumes web pages at a torrid rate, averaging over 20 minutes per site visit and spending nearly $200 per year on fantasy sports related content/services in the process.
"The combination of these types of online habits is fueling a tremendous amount of page views across the industry," said founder Greg Bebezas. "We've seen our traffic numbers grow at rates from 75-150% for the past three consecutive years, and it has snowballed to the point where marketing to our customer base will have positive, long term returns."
Fantasy Sports Ventures Network
Fantasy sports marketing and digital media company, Fantasy Sports Ventures, Inc. (FSV - http://www.fantasysportsventures.com), also shares that vision. FSV Network, spearheaded by Chris Russo, former Senior Vice President of the NFL's New Media Business, and Clay Walker, former Senior Vice President of Players Inc, the NFLPA's licensing and marketing subsidiary, is working with a select group of industry companies, such as the Fantasy Football Times.com, to aggregate their traffic numbers to attract brand marketers and tap into the billions of page views that the industry is serving up annually.
"We're excited to be working with the Fantasy Football Times and the rest of our network partners, because they deliver high quality fantasy news, content, and games to millions of fantasy sports fans," said Walker. "When FSV Network officially launches next month, it will include everything that a fantasy player would ever need, and because of that, we believe it will be hard for anyone to match the depth and breadth of our partners."
For the Fantasy Football Times.com and FSV Network, the timing couldn't be any better as the 2007 NFL season is about to get started with the league's college draft this week. And if the current growth trends continue within the industry, advertisers will soon be seen across an FSV Network site near you.
About The Fantasy Football Times.com, LLC
http://www.thefantasyfootballtimes.com/fftimes/Static/Pages/media_kit_package.pdf
The Fantasy Football Times.com is an expert Fantasy Football scouting portal that provides news, information and in-depth analysis on hundreds of professional football players.
Fantasy Owners purchase the website's high-quality Draft Kit and access news from around the web via the company's RSS technology to help them draft and manage their teams better with the goal of competing to win the leagues that they play in. The Fantasy Sports Ventures Network affiliate also provides content to other sports related businesses and contributes to several media outlets.
Named a 2006 industry award finalist for 'Best Site Update' and 'Best Fantasy Football Draft Kit' for the second year in a row by the Fantasy Sports Trade Association (FSTA), the company is one of the fastest growing web and wireless content providers in the Fantasy Sports Industry.
Web Design & Development by: Olympic Technology Consulting Services, LLC
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This press release has been reprinted from PRWEB per the terms and conditions of the copyright notice.
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